New data shows that workers are not afraid to leave their
employers, even during economically challenging times like these.
The U.S. Labor Department recently reported that roughly 2.4
million American workers quit their jobs in November of 2013. More remarkably, the
percentage of workers resigning from their jobs—known as the “quit rate”—is now
higher than it was before the
recession: America’s quit rate was 1.8% in November 2013 … up from 1.2% in
September 2009.
Okay, there’s no need to push the panic button. A
significant share of this spike in the quit rate came from low-wage jobs in the
food services and retail industries. Even so, the quit rate should serve as a
useful reminder to all of us about the importance of retaining our top talent.
After all, they’re the most valuable workers we have. They’re also the ones who
have the most employment options and, therefore, the easiest time walking out
the door.
We now know that today’s employees are motivated to remain
loyal to their employers through a complex mix of intrinsic and extrinsic factors.
Intrinsic factors include how connected they are to their work, the sense of fulfillment
and pride they get from their work, and the feeling that they are making a valuable
and valued contribution to the organization, among others. Extrinsic factors
include compensation, non-cash rewards, performance reviews, promotions and
demotions, and the like.
Of course, savvy employers address all of these factors and
the corporate world has given more and more attention to the intrinsic factors
they once ignored. Many employers, for example, are building employee
engagement levels by giving workers more mentoring, offering them exciting
“stretch” assignments, and giving employees roles and responsibilities that are
more closely aligned with their personal career objectives.
At the end of the day, retaining our top talent is all about
rewarding and compensating them effectively. And that means much more than
“paying” them appropriately. The most effective rewards strategies are total rewards strategies, which
encompass compensation, benefits, learning and development, career advancement
opportunities, and more.



